Abouts Us
Hi dear friends,
I’m Aparna Sebastian, and I’m so excited to share this beautiful journey with you all. INA by Amora was created from my love for jewellery and my dream of building a brand that makes every woman feel confident, elegant, and special.
I’ve always believed that luxury and sophistication shouldn’t come with an unreachable price tag. Every woman deserves to wear beautiful jewellery that makes her feel regal—whether it’s for everyday moments or special occasions. That belief inspired me to create INA by Amora.
Our collections are carefully sourced from talented artisans in places known for their incredible craftsmanship, bringing you unique, high-quality pieces that blend timeless elegance with modern style. From statement jewellery to everyday essentials, each piece is chosen with love and attention to detail.
This journey wouldn’t be possible without your support, love, and trust in my brand. Every purchase, every message, and every kind word means so much to me.
Thank you for being part of the INA by Amora family. I’m so excited for what’s ahead and can’t wait to continue bringing you jewellery that helps you shine with confidence.
With love,
Aparna Sebastian
Founder, INA by Amora
Sourcing the Finest Designs from India
INA by Amora does not manufacture jewellery directly. Instead, the brand focuses on curating and sourcing exceptional designs from some of India’s most renowned jewellery and fashion hubs, including Mumbai, Maharashtra, Delhi, and other cities known for their creativity and craftsmanship.
By working with trusted suppliers and designers from across the country, INA by Amora brings together a diverse range of jewellery styles — from modern and contemporary designs to traditional and festive collections. Every piece is selected with care to ensure it reflects both quality and elegance.
Our Promise
At INA by Amora, we believe jewellery should empower women to express their style and confidence. Our promise is to offer jewellery that blends luxury, affordability, and timeless elegance, allowing every woman to enjoy beautiful designs without compromise.
Through thoughtfully curated collections and a commitment to excellence, INA by Amora continues to bring premium jewellery to women across India, helping them celebrate every moment with grace, confidence, and style.